Free Directory Submissions That Actually Work for SEO
Not all directories are equal. Here are the ones that provide real SEO value with quality backlinks and genuine traffic.
Directory submissions have been an SEO strategy since the early days of the web. In 2026, most directories are worthless — spam-filled link farms that can actually hurt your rankings. But a select few quality directories still provide genuine SEO value.
The directories below were selected based on three criteria: domain authority (high Ahrefs Domain Rating), link type (dofollow preferred), and editorial quality (curated, not spam). Each one provides real value for your backlink profile.
Top Free Directories for SEO in 2026
Web Review
AI-powered website review directory with permanent dofollow backlinks. Free plan available with badge exchange. Reviews get cited by ChatGPT, Claude, and Perplexity.
Submit your websiteProduct Hunt
The go-to platform for launching new products. Dofollow links from product pages. Best for SaaS, apps, and tech products. High DR and strong community engagement.
https://producthunt.comG2
B2B software review platform. Free listing with dofollow backlink. High domain authority makes this one of the most valuable free directory listings for SaaS products.
https://g2.comCapterra
Software review and comparison directory. Free basic listing with a dofollow link. Large user base searching for business software solutions.
https://capterra.comCrunchbase
Business and startup database. Free profile with dofollow backlink. Frequently cited by AI search engines and journalists. Essential for startups and funded companies.
https://crunchbase.comAlternativeTo
Software alternative and recommendation platform. Free listing with dofollow link. Ranks well for 'alternative to [product]' searches which are high-intent keywords.
https://alternativeto.netGitHub
Essential for developer tools and open source projects. Repository and profile links are dofollow. Very high DR makes every link valuable for SEO.
https://github.comGoogle Business Profile
Not a dofollow link, but essential for local SEO and appearing in Google Maps. Free listing that directly impacts your Google search visibility. Must-have for local businesses.
https://business.google.comYelp
Major review platform for local businesses. Nofollow links but very high domain authority and trust signals. AI search engines frequently reference Yelp reviews.
https://yelp.comTrustpilot
Customer review platform. Nofollow links but builds trust signals and social proof. Reviews frequently appear in Google search results and AI recommendations.
https://trustpilot.comTips for Effective Directory Submissions
Write unique descriptions: Don't copy-paste the same description to every directory. Write a unique, relevant description for each platform that matches its audience and format.
Choose the right category: Submit to the most specific category available. Being in the right category increases your visibility to relevant users and signals relevance to search engines.
Complete your profile: Fill out every available field. Incomplete listings get less visibility and look less trustworthy to both users and search engines.
Don't rush: Submit to 2-3 directories per week rather than all at once. A natural, gradual link-building pace looks more organic to Google than a sudden burst of directory links.
Directories to Avoid
Stay away from directories that accept every submission without review, have thousands of categories with no quality control, charge money just for a basic listing with no added value, or have obviously spammy content and low-quality design.
A good rule of thumb: if a directory looks like it was built purely for link building with no real users browsing it, skip it. Google can detect these patterns and may discount or penalize links from them.
Frequently Asked Questions
Are free directory submissions worth the effort?
Yes, if you choose the right directories. Quality directories with editorial review processes provide real SEO value through dofollow backlinks, increased web presence, and better visibility in AI search results. Avoid mass submission to low-quality directories.
How many directories should I submit to?
Focus on 10-20 quality directories rather than hundreds of spam ones. Each directory listed in this guide was selected because it provides genuine value — either through dofollow backlinks, high domain authority, or strong trust signals.
Will directory submissions get me penalized by Google?
Not if you use quality directories. Google penalizes mass submissions to spammy, low-quality link farms. The directories listed here are established, reputable platforms that Google trusts. Natural directory listings are a normal part of any healthy backlink profile.
How long does it take to see results from directory submissions?
Most directory backlinks take 4-12 weeks to impact your rankings after Google discovers and indexes them. Some directories like Web Review and Product Hunt get crawled frequently, so their links may be picked up faster.
Should I submit to both dofollow and nofollow directories?
Yes. While dofollow links pass direct SEO value, nofollow links from high-authority sites like Yelp and Trustpilot still build trust signals, drive referral traffic, and increase your overall web presence — which helps with AI search visibility.
What's the difference between a free and paid directory listing?
Free listings typically include a basic profile and backlink. Paid listings often offer enhanced features like priority placement, additional backlinks, featured badges, and detailed analytics. Web Review's free plan includes a dofollow backlink with a badge exchange, while premium plans offer additional features.
Start With the Best Free Directory
Web Review gives you a dofollow backlink, an AI-powered review, and visibility on Google, ChatGPT, Claude, Gemini, and Perplexity — completely free.
Get a Free Dofollow Backlink
Submit your website to Web Review and get a permanent dofollow backlink with an AI-powered review.
Submit Website View pricing plansAI SEO writing tool. Get recommended by ChatGPT & rank on Google.
SponsoredGet featured on 500+ high-authority publications. Boost your brand visibility and domain authority.
Sponsored